Coming soon to a home theater in your basement!
The gist:
Major Hollywood studies and one of the country's largest cable operators are in discussions to send movies to people's living-room TVs just weeks after films hit the multiplex, a step that would shake up film distribution.
The norm is four months. The premium charge would be 20-30$ extra.
Understand this: I take my brood of six total to an IMAX and I drop $100 on tickets and sundries, so I will consider this a great bargain, especially since my high-def projector's always in focus, my sound is excellent, and I control the projector and the audience.
This could come as early as fall, with the first movies affected being those at the tail end of the year or early 2011.
The driver is obvious: Hollywood is scrambling to figure out how to cut its declining revenue on video and adjust itself to the emerging realities of digital on demand.
Reader Comments (1)
Won't this be a death knell for the Big old Grand, and small
not so grand mall theaters?
I love the big old 1920's and 1930's theaters,
the architecture is part of the movie treat.
So many have gone , hope we can save those
that are left.
Can you get I-max experience at home?
Their 3D is unbelievable, awesome experience.
G