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ARTICLE: "Cell Phones From the Street," by Kerry Capell, BusinessWeek, 12 May 2008, p. 018.
Nokia does year-long market researched in shantytowns of Mumbai, Rio de Janeiro and Accra, giving locals chance to design ideal, all-purpose phones. Entries found at businessweek.com/go/08/dreamphones. Ask the Bottom Of the Pyramid and you shall sell.


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