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ARTICLE: "Saying No To Penelope: Father Seeks Experimental Cancer Drug, But a Biotech Firm Says Risk Is Too High," by Greta Anand, Wall Street Journal, 1 May 2007, p. A1.
When you have sufficient plenty, the politics become all about access to technology. When you don't, it's still all about technology (with nukes being the least useful, compared to stuff like drug patents and IT connectivity).
So no matter what the socio-economic level, it's first and foremost about technology. That's what drives the connectivity, and the connectivity is what drives the new and competing and destabilizing identity wars.
People want the modern but also the old. They want to advance but retain that which they see as sacred.
The story of the sick child is just a very pure expression of when push comes to shove, there's no limit on disposable income.