Wikistrat has had a blog for months now, but the postings were pretty much limited to noting analytic products as they emerged from simulations, so a relatively low frequency.
That changes now, as Wikistrat starts making the blog available for the global community of analysts to start populating with their own material in sort of a group blog dynamic.
Examples:
Over time, the goal is to get the group blog as the primary public "center of online gravity" for Wikistrat, as we switch from a more "this is Wikistrat" public-facing site. Of course, a start-up sticks with that sort of here-we-are approach for as long as necessary to build up its initial clientele. But as that process proceeds quite nicely across 2012, the natural maturation of the site begins - meaning we shift from attracting eyes with our company story to doing the same with analytic product that flows in ever-increasing amounts.