FRONT PAGE: "Mythical Beast (a Dirty Pun) Tweaks China's Web Censors," by Michael Wines, New York Times, 12 March 2009.

This one is too funny.

Smart-asses in China start this online phenom about a mythical beast whose name slips past Chinese government censors screens, despite the formulation's obvious verbal mimicking of an "especially vile obscenity."

It becomes a YouTube sensation, a nature documentary, an extraordinary consumer fad, and the subject of scholarly treatises.

Why?

Apparently, everybody involved loves making government censors look ridiculous, in addition to making a yuan while they can.

Good glimpse of the future.